better speaking skills » Take Four Tips from Trump

Take Four Tips from Trump

by | Nov 11, 2015 | 0 comments

Donald Trump is not your typical politician. But his C.A.R.U. is worth a billion dollars to any apprentice presenter. I’m not talking politics. When I see Trump on television I am looking at his communications style—it’s unique, clearly defined and overflowing with four gems less polished speakers should steal.

My daughter says, “Mom, you love a good acronym!” She’s right. There are three things I just can’t walk away from—cookies, chocolate and acronyms! That’s why I have cooked up this acronym for Trump’s stump speech style, “C.A.R.U.”

1. CONVERSATIONAL – Actually, Trump is a master of the three C’s (confident body language, conversational delivery and comfortable stage presence). He walks on a stage like he owns it. He has a face-to-face conversation with his audience (he rarely speaks from notes). And he’s just as comfortable talking to one reporter as he is a crowd of hundreds. Tip #1: You can captivate any audience if you are confident, conversational and comfortable on stage.

2. ANIMATED – Trump doesn’t use a lot of gestures, but when he does, they are powerful. He has even impersonated fellow politicians, to get some laughs. Trump does a mean Bernie Sanders (Democratic presidential candidate) losing control of his crowd to two women hecklers and a spot-on Marco Rubio (GOP presidential challenger) reaching for a water bottle during a speech. Tip #2: You can use your face and body to keep your audience engaged and amused. Remember, everyone loves to laugh!

3. REPETITIVE – Trump uses the power of repetition well. Even toddlers know that he only wants to “Make America Great Again”! Tip #3: When your audience can repeat your catchy slogan, you know you’ve made your point!

4. UNIQUE – Trump’s unmistakable style starts with his face—he rarely smiles. He likes to pout and comb his hair in that signature front-side flip. My advice is simple: bring your personality, sense of humor and special style to your next presentation. For example, I never step on stage without a nearby prop, a few laugh lines and my short Afro. Tip #4: You don’t have to be perfect—just authentic—to connect with your audience.

No, I will not be voting for Donald Trump (I’m ready for Hillary). But he is a speaking coach’s best friend. Trump has a lot to offer speakers still looking for a unique presentation style. Thanks, Donald. Your C.A.R.U. is worth a billion dollars to any apprentice presenter!

If you’re having trouble developing your unique presentation style, contact Coach Rosalyn Gist Porter, 407-761-7625 or

Rosalyn Porter

Rosalyn Porter

Rosalyn Gist Porter, MBA, founded Better Speaking Skills after more than 20 years in corporate communications as a manager, writer, and editor, for major corporations such as Lockheed Martin. Today, she helps coaches, business owners, executives, salespeople, sales teams, and other professionals increase sales, confidence, and influence with powerful public speaking and presentation skills! Rosalyn is Certified World Class Speaking Coach and a proud member of the Hispanic Chamber of Commerce of Metro Orlando.

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